The program began with an introduction to the NFT space by Ivana Ehrensvärd, followed by Vitomir Jevremovic’s exploration of how artists navigate and create within the Metaverse. Natasa Parezanovic provided an overview of the NFT photography market, while Irina Andjelic Grinkina discussed the merging of physical and digital worlds, with examples from institutions like the Hermitage and Vienna Museums. Jovan Tisma delved into the legal and commercial aspects of NFT photography, focusing particularly on copyrights, and Jovana Nedeljkovic examined curatorial practices and questioned whether presenting art solely on NFT marketplaces is sufficient for reaching its full potential.

The event was accompanied by a VR exhibition of photographs, Pareidolia – The Faces of Stara Planina, by Ivan Hadzi Zdravkovic Sosa, an artist devoted to teaching photography. His work was featured as NFTs in the ALL.ART Metaverse and presented in a virtual gallery, allowing visitors to experience the exhibition through VR devices, blending traditional art with digital interactivity.

The exhibition was curated by Ivana Ehrensvärd, Ljudmila Djukic, and Jelena Macanovic, with the technical support of the ALL.ART team. This innovative visual component added a dynamic layer to the event, enhancing the discussion on how technology and art converge.